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How Disney Built America
Season 1

How Disney Built America

HISTORY channel logoTV-PGDocumentary • Biography • History
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Now Available in Stores EnhancedSeason 1
Amidst financial troubles, Disney hires an ingenious marketing whiz who helps them figure out how to bring their beloved characters off the screen and into the hands of millions. Mickey becomes the first celebrity face to grace a cereal box and from there, the licensing of Disney products becomes a lucrative industry and the gold standard for multimedia corporations all over the world.
Cast
Jason Gaignard, Derek Kealy, Jesse McQueen, Emily Cole, Bailey Antzis, Anthony Botelho
Rating
TV-PG
Genres
Documentary, Biography, History, American history
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